10/28/2017 - CORRECTION: Roxie's has been here since 1975 (far longer than the 20 years that was originally stated in this post.
On the corner of San Jose and Santa Ynez, is a corner store and deli best known by locals as "Roxie's." Once you pass through the doors, your typical corner store items (food, beverages, household necessities) are packed in tight. There is minimal room to maneurver through the two aisles, as the place is also packed with people lining up for their popular sandwiches.
If you are in the mood for a large, yummy, and good ol' fashioned sandwich, come on by, and be prepared to wait as there is always a line. But it is worth it. Try the pastrami on dutch crunch, tri-tip, or Meatloaf Mafia. As one Yelper put it "Seriously, these things are effin' huge and a regular could feed two people and a supreme could feed a village and have enough leftovers for your dog. This place is local and legit."
In the neighborhood since 1975, Roxie Food Market has become an institution whose contributions go beyond filling our bellies with tasty food. They also serve a healthy does of generosity by sponsoring local Little League teams, several sports teams at Balboa High School & nearby City College, donating treats for annual celebrations such as the Easter Egg hunt, 4th of July picnic, Thanksgiving dinners, and countless other neighborhood activities.
Some articles about this neighborhood institution: